Tag: branding

How many hats do you wear?

These days’ artists have to be more than just practitioners of their skilled art.  If you are serious about having a small art business here are some of the hats you will have to wear: Photographer – able to capture sumptuous photographs of your work, […]

Do you have a brand?

Branding seems to be something that is coming up in my reading a lot.  And recently at an art show a well dressed woman leaned over to me and said “I like your brand – its clean, clear and simple.”  Aha!  The work we have […]

Thinking more about branding

I watch several blogs and feeds of fellow artists and crafts people and recently there was a lot of chatter about “when should i rebrand”.  I fell silent, pondering why anyone would begin a discussion with a desire to rebrand.  And the only thing i […]

How many hats to you wear as an artist/entrepreneur?

There is a hat for every reason… baseball caps keep the sun out of our eyes when we are playing the game.  Straw hats cover the gardener working to pick weeds, till their garden and attend to the vegetable plants.   And there are sunday […]


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