Tag: pricing

A sad story

Last Saturday we were part of the Art for the Mansion event at Lakeland Community College, held in their fieldhouse gymnasium.  The place was filled with lots of beautifully made knit hats, crochet things, alpaca… and then there were those creations that the artist felt 

Getting the price right

I have returned to writing a series of articles on the business of business…. and one of the most challenging aspects of owning and running a handcrafted company is determining the proper price to charge for the goods.  I think every artist struggles with the 

Universal Pricing

Sounds like an odd title for an article but I have in my mind a short piece on wisdom for pricing your handcrafted products and art. Last FALL i finished a marathon 5 days of shows which were lovely. I met a lot of very 

Finding your market

Artistic things have specific audiences. I recently read that crafts appeal to only about 5% of the population, and fine art buyers are only about 2% of the population. In order to actually find your market there is a process of determining who the demographic